The Story Of BRM
Barbeque Rib Manufacturers, or “BRM” as the company is known today, grew out of a real need identified by the founders of the business, Seymour Talpert and Johnny Candelaria in the mid 1980’s. Ribs had become an extremely popular item on South African menus, but for people working in the industry, sourcing rib meat of consistently high quality, that was also quick and easy to prepare, remained a challenge.
The ideal product had to be of exceptional quality, flavoursome, with not too much fat, marinated to perfection, fall-off-the-bone tender and fully cooked - requiring nothing more than a few minutes of flash-grilling on a grill or over an open flame for that authentic steakhouse taste.
The founders initially starting testing their ribs process and recipe’s in the back of a restaurant kitchen and starting operating in their first premises of over just 60 square meters. Over the course of almost 30 years of tireless research and development, a few “back to the drawing board” moments and the combined efforts of these industry mavericks and various professionals from the restaurant, hotel and food service industry , “the perfect rib” became a reality.
Changing The Way The World Cooks Meat.
One Succulent Bite At a Time.
Over the years as the business grew and moved to bigger and better premises, the company expanded into offering its product to the retail industry allowing anyone at home to simply prepare and enjoy the a BRM taste sensation around their owns braais and in the comfort of their own homes.
Today, not only ribs but an entire range of fully cooked and marinated BRM meat products are available to the both the restaurant and catering industry as well as directly to consumers through retail chains and a well-stocked Factory Shop.
BRM’s position as market leader and our uncompromising commitment to quality and food safety was recognised and officially validated in 2006 when we become the first company in Africa to have our Food Safety and Quality Management System certified by the SABS (South African Bureau of Standards) as ISO 22 000. Our commitment to quality and food safety is on-going and more recently, we were certified on the Global Food Safety Initiative (GFSI), benchmarked FSSC 22 000 standard in addition to regularly having our facility approved in various customer hygiene audits.
Our current modern purpose-built, fully insulated processing plant in Honeydew, Johannesburg is where it all happens and operates 24 hours a day and is still passionately managed, “hands on” by the families of the founder’s as well a professional team that include food technologists, experienced meat professionals and passionate chefs.
BRM is continuing to grow and to keep up with the demand for BRM products , in the middle of 2014 BRM opened a second production facility . The new facility is situated on a 15 000 m² site and includes not only state of the art production facilities but a cold storage and distribution centre as well a Concept Kitchen and another factory outlet that sells direct to the public . The factory operates state of the art machinery and is the most advanced rib processing plant in the world with capabilities to process a host of interesting and top quality valued added meat products in large volumes.
Once we’ve prepared and packaged our products, we distribute them across Southern Africa to major retailers and food service operators. We are also export approved (ZA 119) for various international markets.
In addition to our best-in-the-world BRM branded products, we can develop customised products under private labels. Our excellent team of food technologists and chefs thrive on developing new concepts and making client’s ideas take shape.
From day one, customer satisfaction has been our primary concern. We believe that our steady growth is a direct result of the fact that we procure and produce only superior quality meat according to world class and specially developed proprietary processes and method. Plus, we have the ability to identify and often pre-empt needs and trends in our market, attending world fairs and constantly developing innovative products to tantalise and excite our consumers. We are uncompromising in demanding that all our products are the very best available and will always be the number one choice of valued fans.
Our quality will remain uncompromising. Our passion will not wane. By looking after our employees, our stakeholders and, above all, our clients, we will continue to grow. This attitude, combined with a healthy concern for the environment and a generous attitude to deserving charities are the key elements to our continued success.
We look forward to everyone getting a taste of BRM and really turning anyone into an instant chef!